PunyaPeran helps businesses find the gaps holding back their growth and operations, then builds real solutions to close them, not just recommendations on paper. We stay involved through execution and monitoring, starting with Observe, our way of directly observing what's really happening before a solution gets built.
Before we build any technology, we go there ourselves and talk to supervisors, operators, and QHSE teams. These three patterns show up again and again, in nearly every facility we visit.
The data in the system (WMS/ERP) almost always drifts from what's actually on the floor. The gap stays invisible, until it becomes a real problem like stockouts, wrong shipments, or lost inventory.
Warehouse supervisors become the "manual bridge" between physical reality and digital data. They're the ones reconciling every gap, every day, so the moment they leave, operations start to wobble.
The most important information is the most likely to be hidden, things like near-misses, small spills, or picking errors, because whoever reports it is also the one who gets blamed.
Observe was born from the need to see these three gaps directly, not just hear about them.
Before we build any solution, we need to know exactly what's really happening on the ground. Observe is how we do it: cameras and AI that directly and continuously observe your warehouse operations, not based on reports or assumptions.
Continuous observationThe camera watches your operations around the clock, not just a record when someone happens to scan.
Evidence auditable down to the videoEvery number on the dashboard links straight back to its original footage, so it's traceable in seconds.
No workflow changes requiredLayered on top of operations that are already running, with no complex software install on your end.
Our initial focus is warehouses and facilities storing chemicals, industrial liquids, and other high-risk materials, where a small mistake can mean a safety incident, not just a business loss.
Cameras at the loading dock record the condition of every unit on arrival, with automatic timestamps. If a claim dispute comes up with a supplier, visual evidence is ready in seconds.
AI recognizes material categories and their storage position, then flags real-time alerts whenever a placement violates segregation rules.
The system detects whether personal protective equipment is complete in hazardous zones, and flags anyone entering restricted areas without authorization.
All three are designed to help supervisors and QHSE teams see what they've never been able to see all at once, not to replace them.
We work like a consultant who finds the gaps in your business, except we don't stop at a recommendation. We build the solution, then help execute and monitor it. The same research engine points to three kinds of partner.
In-depth interviews, FGDs, and market intelligence to find the gaps that are really happening on the ground, and the foundation of every solution we build.
Best fit for NGOs, funders & institutions
From business growth strategy to technology-driven operational solutions we build and sell directly, including custom IoT integration and software tailored to your needs.
Best fit for companies & industry
Grant-funded empowerment programs that build real capacity in communities, and feed fresh insight back into our research engine.
Best fit for startups, SMEs & communities
Like a design consultancy, we start with your actual problem, not a menu of features. Then we go further and build the product that solves it. These are two of the products our research has led us to build so far.
Buyers lose track of their order the moment it leaves the warehouse. Tera gives them a live view, from received to shipped, without a single camera pointed at your operations.
Learn more about Tera →Most warehouse disputes have no evidence, only opinions. PX Nav turns your camera feed into searchable, timestamped evidence, so your team gets answers in seconds.
Learn more about PX Nav →We spent time directly inside an industrial chemical distributor's warehouse, using the approach we now know as Observe, to validate the three universal patterns above.
With FPPI Yogyakarta, we ran an empowerment program for women entrepreneurs in the culinary and craft sectors, also attended by a member of Indonesia's Regional Representative Council (DPD).
Partnering with FPPI Kulon Progo and the local Cooperatives & SME Office, we supported 26 women-led SMEs toward inclusive, sustainable economic growth.
Grants and sponsorships fund early-stage research and R&D. That insight becomes commercial solutions. Revenue keeps the engine running, forming a cycle that keeps reinforcing itself.
We identify our clients' core problems behind their growth and operations through interviews, FGDs, and Observe, our direct on-the-ground observation using camera and AI. All funded by grants and sponsorships.
Research findings become early-stage R&D, building custom IoT and software that turn insight into scalable solutions.
We build, integrate, and sell the solution directly to your business, a ready-to-run technology package we help operate from day one.
We stay involved after the solution goes live by monitoring results together with the client, not just handing over a report and leaving. Every finding sharpens the next round of research, and the cycle keeps getting stronger.
We're currently researching with several companies on the gaps in their growth and operations, using the Observe approach to find their core problem. If your business has a similar story, let's talk first, no proposal needed yet.
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